Is it just a buzzword or a trend? Augmented Reality is something that is going to help you place your business in a digitally interactive surrounding that you can overlay into the real world. AR will be a $120-billion-dollar market by 2020 with hundreds of millions of users. Will you like to miss such a break? With Augmented reality development you do not need to buy specific media. For a rich user experience brands today can surely tap the benefits of augmented reality.